Data management is the process of collecting, organizing, storing, and securing data, while business analytics uses that organized data to find insights, trends, and patterns to improve decision-making. Together, they create a foundation where organizations can turn raw information into actionable strategies, ensuring data is accurate, accessible, and reliable for analysis.
Key components of data management and business analytics include:
- Data Management and Collection
- Data Analysis and Modeling
- Reporting and Visualization
Companies are moving away from intuition-based decisions and increasingly rely on data to inform strategy, optimize operations, and predict consumer behavior.










