Online Certificate
The EDHEC Online Advanced Strategic Management Certificate is designed for professionals looking to enhance their strategic thinking and leadership skills.
Upcoming session
October 2024 & January 2025
Programme duration
5 weeks
Language
English
Level
EDHEC Certificate
The digital revolution is affecting every position in the company and is transforming business models over the long term. To face these new challenges, managers must more than ever master the right management tools and understand what the performance levels are in order to anticipate changes and contribute to the transformation of their company.
This professional certificate is designed for all those who hold responsibilities within companies: managers with proven professional experience, already having or acceding to business steering responsibilities at the level of a company or a profit centre at strategic and operational level.
You will:
This certificate covers a range of topics essential for effective business strategy. The course emphasizes the importance of value propositions and structuring business models, particularly in the context of the digital revolution. You will explore corporate strategy by analyzing portfolios of business units to determine investments and divestments, and understanding the value impact of corporate parents.
SESSION 1
STRATEGIC CHOICES! BUSINESS STRATEGY #1
STRATEGIC CHOICES! BUSINESS STRATEGY #1 : Understand the interest and limits of pursuing adjacencies.
Differentiate the two generic business strategies: cost leadership & differentiation.
Use Value Curves as a tool to develop a differentiation strategy.
Recognise ways in which a corporate parent can add or destroy values for its portfolio of business units.
SESSION 2
STRATEGIC CHOICES: BUSINESS STRATEGY #2: BUSINESS MODELS
STRATEGIC CHOICES: BUSINESS STRATEGY #2: BUSINESS MODELS : Build strong, articulate value propositions
Understand the challenges of value delivery
Build the organisation value equation
Structure the business model canvas
Discuss how the digital revolution is creating new kinds of business models and therefore new opportunities
SESSION 3
STRATEGIC CHOICES: CORPORATE STRATEGY
STRATEGIC CHOICES: CORPORATE STRATEGY : Analyse a portfolio of business units and judge which to invest in and which to divest
Recognise ways in which a corporate parent can add or destroy values for its portfolio of business units.
SESSION 4
STRATEGIC MOVES
STRATEGIC MOVES : Identify the appropriate choices between organic growth, M&A and strategic alliances.
Identify key success factors and challenges in the successful management of M&As.
Explore the concept of Ecosystems and how it can boost organisation results.
SESSION 5
STRATEGY IN ACTION
STRATEGY IN ACTION : Understand how the strategic process works.
Explain some of the challenges of managing strategy development, and how to tackle them.
Understand what is meant by deliberate and emergent strategy development.
Discuss the ideal strategic process.
SESSION 6
STRATEGIC CHOICES AND METHODS: PUTTING EVERYTHING TOGETHER
STRATEGIC CHOICES AND METHODS: PUTTING EVERYTHING TOGETHER : Analyse strategic problems using strategic management analytical frameworks and concepts.
Build and communicate sound strategic recommendations.
The Advanced Strategic Management Certificate is expertly tailored to accommodate your personal and professional schedules. This approach is enhanced by our commitment to academic and faculty excellence, leveraging cutting-edge, globally recognised teaching methods for a fully immersive learning experience.
Professor, Strategy
EDHEC Business School
Our Online Campus is a powerful and intuitive platform dedicated to our participants’ online learning journey. Shaped with some of the best institutions in the world, top-ranked by the Financial Times, it allows us to deliver a personalised, interactive and high-touch learning experience.
Studying online with EDHEC means:
Benefiting from the expertise of professors from the best business schools and universities around the world, such as ESMT Berlin, part of the FOME Alliance, as well as industry leaders
Experiencing different e-learning methods, live with all participants and at your own pace, on your own time
Having access to a wide range of pedagogical activities from videos and written resources to quizzes and instructional activities
Using a unique mobile-first online platform available 24/7 to attend virtual classes, pass exams and discuss with classmates, professors, or the programme support team
This professional certificate is intended for professionals anywhere in the world who have proven professional experience and wish to strengthen their skills in strategy.
of women
39 years
old in average
20 years
of professional experience
2,250€ +VAT i
For October’s 2024 intake.
Tuition fees are provided for information only and are subject to change.
-20% i
For all applications submitted 2 months before the next intake. Scholarships and Early Bird cannot be combined.
Start your transformative journey with EDHEC Online today! Discover the prerequirements and key steps for a successful application!
1 session per trimester
It’s simple! Fill in the online registration form. You will be contacted by our Programme Advisor in order to discuss your project.
We recommend dedicating 5 to 7 hours of work towards it per week.
Maintaining a work-life balance is essential and will help to ensure learners get the most out of their course. Our training courses are designed so that learners can adjust their workload to align with their personal situation.
One benefit of remote work is that learners can fit it into their personal and professional lives.
“I sincerely enjoyed every step of the way, from the tutorials, the business cases and the online meetings. I felt that this experience has broadened my perspectives over business management and its perspectives.”
