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Online learning
Inside the EDHEC Online Experience: Flexibility, Hands-On Learning, and Career Guidance
Interested in pursuing a degree at EDHEC? Our online programs combine theory and practice, offering live classes, a user-friendly learning platform, career coaching, and real-world consulting projects. Learn more about the weekly experience and how you can take your career to the next level with EDHEC Online.
9 AI Productivity Tools to Work & Study More Effectively
AI productivity tools can be useful in a range of contexts, and are especially apt for online study. Studying remotely relies heavily on online classes, virtual meetings, and other digital technologies that integrate perfectly with AI-based tools.
Latest articles
How Can Businesses Grow Online? Unlocking the Power of Digital Marketing Strategies
A strong digital marketing strategy is essential for businesses aiming to thrive online. From SEO and content marketing to AI-driven automation and performance tracking, companies must adapt to changing consumer behaviours and digital trends. Understanding key performance indicators (KPIs) and leveraging data-driven insights are crucial for sustained success. The Online MSc in Strategic Marketing at EDHEC equips professionals with the expertise to navigate these challenges, blending strategic thinking with hands-on digital tools to drive measurable growth in today’s fast-paced marketing landscape.
Marketing Analyst Role & Career Path: Everything You Need to Know
Interested in a career as a marketing analyst? Learn about marketing analyst roles, salary, and career path. From market research and data analysis to campaign optimisation and trend forecasting, marketing analysts provide valuable insights that help companies stay competitive. Pursuing an advanced degree, such as EDHEC's Online MSc in Strategic Marketing or MSc in Data Management & Business Analytics, equips individuals with the skills needed to thrive in this evolving field and boosts your prospects.
Mastering Brand Management: Strategies for Long-Term Success
Understand brand management with this ultimate guide, covering its importance, key principles, guidelines, and strategies for building a strong and recognisable brand. Learn how effective brand management drives loyalty, consistency, and market success—and how EDHEC’s Online MSc Strategic Marketing can equip you with the skills to excel in branding and marketing leadership.
Career Development in Marketing: Unlocking Your Potential with an Online Master’s Degree in Strategic Marketing
Career development in marketing requires strategic planning and continuous learning. In this article, you will discover the five key stages of career progression, from entry-level roles to leadership positions, and learn how to build a professional development plan that keeps you competitive. You will also explore how an online Master’s degree in Strategic Marketing can help you acquire the skills and knowledge needed to advance your career.
Unlocking Marketing Analytics: Benefits, Tools, and Strategies
Marketing analytics helps businesses make data-driven decisions by tracking performance across digital channels. From descriptive to predictive analytics, leveraging data is key to optimising campaigns, improving customer insights, and refining marketing strategies. In this article, we explore essential tools, challenges, and solutions while highlighting how EDHEC’s Online MSc in Strategic Marketing equips professionals with the expertise to harness data for marketing success.
Brand Manager Career Guide: Roles, Skills, and Roadmap
Brand managers shape a company’s identity, ensuring market relevance and consumer loyalty. They combine strategy, creativity, and analysis to develop impactful brand positioning. This article explores the essential skills, responsibilities, and career pathways for brand managers, offering insights into brand management strategies. Discover how EDHEC’s Online MSc in Strategic Marketing equips professionals with the expertise to excel in this dynamic field.