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Marketing in an AI World: Thrive or Survive?

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How did we function before AI? Since its rise, the way we work has been transformed—tasks are faster, processes smarter. Marketing is also evolving in this new era. But with AI advancing rapidly, what does the future hold for marketing roles? Are jobs at risk, or is this an opportunity to redefine the field?

Discover how AI is reshaping marketing, with insights from EDHEC Marketing Professor Arne De Keyser (Watch his Thought-Leadership webinar “Marketing in an AI World: Thrive or Survive?”).

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